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Title

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Marketing Product Copywriter

Description

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We are looking for a Marketing Product Copywriter. In this role, you will craft creative texts that align with our product marketing strategies, targeting audiences effectively to boost sales. You will clearly express product features and benefits, creating content that captures customer interest. Your main responsibility will be to prepare original and persuasive texts for digital platforms, social media, email campaigns, and printed materials. Additionally, you will work closely with the marketing team to contribute to achieving campaign goals. Keeping up with market trends and updating content strategies will also be part of your duties. A successful Marketing Product Copywriter is a creative thinker, proficient in language and grammar, goal-oriented, and possesses strong communication skills. This position plays a critical role in shaping our brand voice and increasing customer loyalty.

Responsibilities

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  • Write texts highlighting product features and benefits
  • Create content for digital and printed marketing materials
  • Develop creative slogans and messages for marketing campaigns
  • Formulate content strategies based on target audience analysis
  • Collaborate closely with the marketing team
  • Monitor market trends and competitor content
  • Prepare SEO-friendly texts
  • Ensure texts comply with language and grammar rules
  • Deliver content on time
  • Revise texts based on feedback

Requirements

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  • Proficient in language and grammar rules
  • Experience in marketing and advertising
  • Creative and persuasive writing skills
  • Knowledge of SEO and digital marketing
  • Teamwork skills
  • Strong time management and organizational skills
  • Attention to detail
  • Ability to analyze target audiences
  • Familiarity with Microsoft Office and content management systems
  • Good communication skills

Potential interview questions

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  • What strategies do you use when writing marketing copy?
  • Do you have experience creating SEO-friendly content?
  • What do you pay attention to when preparing a product marketing text?
  • How do you handle a difficult client request?
  • How do you communicate within a team?
  • How do you develop your creative ideas?